The beauty lover in me means that I can be very fickle with products and brands and rarely stay loyal to anything. But there are a select few that I like to stick by as I know that they're incredibly reliable to shop with. It was tough to narrow this post down to just 5 but here are the brands that made the cut.
Liz Earle was my first foray into 'real skincare' and their classic 3 step routine made such a huge difference in the condition of my skin. And the brand offers so much more than just skincare, they have haircare, body care, fragrance and makeup. No matter what I've used it's always worked well and felt incredible on my skin. So often brands like Liz Earle can be skimmed past on the hunt for something that promises to do miraculous things to your complexion after just one use rather than something that's gonna work wonders in the long run.
The history behind the brand Too Faced is absolutely fascinating. It was founded in the 90's by two beauty lovers who were bored of the grunge trend and wanted to create something that was unapologetically feminine and that's exactly what they did. The packaging is not only always adorable but their products are incredible in terms of quality and it can be hard to find a brand that can do both so well. They're a high-end brand but they are one that formulates such wonderful and unique products which makes their items totally worth the extra money for me.
When I first started getting really into beauty Essie suckered me in on packaging alone, those white tops make my materialistic heart sing. Nail polish is something that is so personal to the individual as it's mostly down to your nails and lifestyle to how well your manicure can last. The diffusion line that's available in Boots & Superdrug are polishes that can last well over a week on my nails without a single chip in sight. I'll get substantial regrowth before I notice a chip. At £8 a bottle, they sit at the higher end of my budget for nail polish but they're well worth it when they last so long and the shade range is absolutely perfect.
Clarins sits in the same category as Liz Earle for me, they're a classic fail-safe brand. Even though they've definitely made waves in recent years I think a lot of people still deem Clarins an elderly persons brand. But they're not, they cater to such a wide audience with their vast range so there is always going be something to suit you. If I had to pick just one brand to use for the rest of my life it would most likely be Clarins which is quite the claim for a fickle beauty lover to make. But everything they do from their skincare to their makeup they do so well, their products just work as well as feeling beautiful on the skin and standing the test of time.
All natural brands have never really wowed or interested me until I discovered Antipodes. I always presumed natural beauty would be lacklustre but that's not the case when it comes to this brand, they have some incredibly powerful products in their range. They were founded and originate from New Zealand and their ethos is creating good sustainable skincare that's backed by science and created with natural ingredients.
What are your favourite brands to shop from?
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